I have tons of ideas for new e-commerce blog posts, however, I would very much like your input as to what you would like to learn more about?
Shoot! 🙂
Benjamin GundgaardE-commerce Expert
I have tons of ideas for new e-commerce blog posts, however, I would very much like your input as to what you would like to learn more about?
Shoot! 🙂
What about aesthetics in ecommerce? I bet there’s many examples of pretty webshops with low conversion rates, and ugly ones that convert like hell. Could an aesthetically pretty webshop actually be inclined to take the focus away from the shopping process itself? How important is really the aesthetics when it comes to conversion and bounce rate?
Hi Erling.
This an excellent question! Actually one of my favorite topics – I would love to blot about this – design matters a lot.
Best, Benjamin
Hi Benjamin
What’s the most common errors you see in your line of work.
Personally, I think the most common mistake is inadequate tracking of what’s actually happening on the site. But what about you?
BR,
Krestian
Hi Krestian.
Thank you very much for your input.
Phew, most common errors = plenty! I could write a book about that 😉
However, I will locate some of these for a blog post – thank you.
Best,
Benjamin
I was also wondering if you could write something about banner carousels/sliders. What I’ve read they’re generally bad for conversion, but I see they are used on smartgirl.dk? 🙂
I’m interested in the most important e-commerce trends to keep an eye on this year. Especially in terms of marketing data use since it’s what I am currently working with.